Backstory

With over 30 years of experience at the crossroads of technology, entertainment, gaming, and event management, Alyssa is a seasoned executive known for blending strategic vision with operational expertise. She has played a pivotal role in launching groundbreaking platforms, including introducing PlayStation to Europe and spearheading initiatives for brands like Walt Disney, Sony, and Atari.

Alyssa currently serves as the Executive Director of the IGDA Foundation (International Game Developers Association Foundation), where she drives impactful professional development programs for underrepresented and marginalized developers in the gaming industry. Her work reflects her lifelong commitment to fostering diversity, mentoring the next generation, and creating opportunities for innovation.

As the founder of Amplitude Consulting, Alyssa provides high-level executive guidance to a diverse clientele, ranging from startups to multinational corporations across industries including technology, entertainment, and gaming. Her leadership has fueled transformative outcomes, such as increasing monthly app users by millions and boosting franchise revenues by 55%. Her expertise spans marketing, business development, P&L management, and strategic partnerships, enabling her to help organizations unlock their full potential.

Alyssa’s career highlights include negotiating national sports league agreements for the Backyard Sports franchise, producing large-scale industry events, and leading major corporate transformations through M&A. Her ability to navigate complex challenges, build high-performing teams, and drive revenue growth has earned her recognition as a dynamic leader with an eye for talent.

Colleagues describe Alyssa as a visionary strategist and collaborative mentor who thrives on inspiring others. Her leadership style is rooted in empowering individuals and fostering a fun, inclusive, and results-driven environment. Known for her vast professional network and global perspective, she has also served in significant governance roles, including nine years on Atari’s Board of Directors as Compensation Committee Chair.